This week, every year for the past ten years, I have written to the church about the virtue of alternative giving at Christmas. I have told you that the piles of physical gifts in our house have continued to shrink. I have shared how I use gifts given through AGM to teach my friends and family about the mission work of BMPC. I have even confessed how I send fewer and fewer Christmas cards each year, but when I do, they no longer have baby pictures but AGM insert cards stuffed in them. But this year, I want to highlight something completely different regarding the BMPC Advent Gift Market.
First, I want to celebrate what is again an extraordinary and compelling AGM catalog packed with longstanding partners in mission, relevant organizations working to bring compassion and justice in the world, and gifts that support the actual work that BMPC members are doing in mission in our local community. Each gift is represented in a small card you can insert in your Christmas Cards, holiday hostess gifts, and packages wrapped under the tree.
But this year, I also want to share a growing trend we have seen at the Advent Gift Market in the past few years.
While giving to AGM is higher than ever – last year’s donations totaled over $56,000 – the number of people asking for those small “insert” cards essential to the alternative gift process continues to decline.
That is because an increasing number of members of our congregation and our larger community are using the Advent Gift Market to make generous charitable donations at the end of the year. The donors with whom I have spoken share how much they value using the AGM catalog to learn about the church’s priorities and partnerships in mission and as a guide for their end-of-year charitable donations.
I couldn’t be more thrilled with this development. To me, it is a sign that, in addition to folks giving generously through their pledges and offerings throughout the year to support the wide work of our congregation in the community and the world, when members look to give beyond the church, they still look to the church to help them connect with often small but vital organizations making a difference in a hurting world.
I encourage you to shop this Sunday and throughout Advent, keeping in mind this “alternative” way of giving through the Advent Gift Market. The opening event will take place in Congregational Hall this Sunday following worship, where Councils, Committees, and even representatives from partner organizations will be available to chat. However, you can also shop online today at www.BrynMawrAGM.com.
I will never stop being moved by this congregation's generosity. It is a privilege to help create resources that support you all in your generosity. I hope that this year’s AGM catalog will encourage you to be more generous than ever this Christmas season.
